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Two Brothers, Two Sneakers, And A How Puma and Adidas' rivalry divided
Rudolf Dassler - Wikipedia
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Adidas vs. Puma - Top 10 Family Feuds 
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Puma founder Frank A. Dassler leaves Adidas
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Adidas and Puma Were Created by Two 
The Nazi Origins of Adidas and Puma 
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Puma and Adidas